Is Your Email Valuable to Your Readers?

[ketawabebas]

Do you ever think about how valuable is your email to your readers? Do you offer them something unique, necessary to their daily living, something they anticipate each time? Or does your email give off a whiff of "same old same old" or "buy buy buy"?

Put yourself in your reader's shoes and look at the last email message you sent out. Why would that reader ever want to get another message from you?

This is really the heart of deliverability. When you send email messages that your readers want to read, that they anticipate and that speaks to their needs and wants, they will overlook all kinds of problems just to see what you have said.

Getting to this Nirvana position is not so easy. In fact, you have to know your customers inside and out. Not only that, but you also have to make sure you do nothing to get in the way of your email and distract them from your actual value.

Read the rest at :
http://supergirloninternetmarketing.blogspot.com/2010/01/is-your-email-valuable-to-your-readers.html

i believe you will get something usefull and wish u get something new on internet marketing.. cheers
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Gadis Metrosexual

[mikejoel]

You know, you raised a very good point here. I think email advertising should be lessed and if it is going to be used at all, it needs to be brief and direct to the point. Customers need to know exactly what you're selling and what price.
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[cibalong14]

Hmmm...gadis metrosexual usually refers to garbage-can-headed material girls of urban Jakarta...gee I really hate that city

[tom32]

Yes I agree with you. email marketers should not send garages to their readers.
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