What are invalid clicks?

umairraja51 · Joined: 09 Apr 2009 Posts: 28

Invalid Click are those when person click its own ads posted his/her own website.
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suremai · Joined: 13 Apr 2009 Posts: 25

Invalid clicks are clicks generated by prohibited methods. Examples of invalid clicks may include repeated manual clicking or the use of robots, automated clicking tools, or other deceptive software. Invalid clicks are sometimes intended to artificially drive up an advertiser's clicks and or a publisher's earnings. Sources of invalid clicks may include:

* Manual clicks intended to increase your advertising costs or to increase profits for website owners hosting your ads.
* Clicks by automated tools, robots, or other deceptive software.