Top 5 White Hat SEO Techniques

[shruchi nagar]

1. Quality Content
When we first started looking at SEO as a separate entity to website build there was one phrase that we would continually hear, “content is King”, and it’s true. There is nothing more valuable you can do to optimize your site for search engines than offer unique well written content. A search engines aim is to serve up what it believes to be the most appropriate website for any given search to the end user.

Imagine we are the end user and we are searching for a portable conditioner for hire. We go to our favorite search engine and search for the phrase “portable conditioner hire”. In this imaginary scenario let’s assume there are only 2 websites that target that phrase,
Website 1
Website 1 consists of a single page with 3 paragraphs of text. The text tells us that the company does portable airconditioning hire and gives us a phone number to call.
Website 2
Website 2 contains 30 plus pages all focusing on various portable airconditioning units that we can hire, costs and technical explanations of how portable airconditioning units work.
Which website do you think the search engine is likely to offer to the user first? It’s a rather obvious example but it illustrates the importance of good content so your priority should be good quality content.


2. Use Structural (Semantic) Mark Up and Separate Content from Presentation
Semantically structuring your mark up helps search engines understand the content of your webpage which is of course a good thing. Making proper use of heading elements is essential because search engines give more weight
to the content within the heading elements.
Using CSS to separate the design elements from the content makes for much leaner code and makes it easier for search engines to find what they’re looking for, which is content. Remember content is king!

3. Titles and Meta Data
Providing pages with proper titles and meta data is essential. As discussed in the top 5 black hat SEO techniques section the meta description and meta keywords elements have been so misused in the past that Search
Engines now regard them as less important, it’s still important to use them and use them properly. Titles however still carry a lot of weight and when we think of semantic mark up it is obvious why. The title of anything is a declaration as to what the content might be, so make sure your page titles are a true representation of the content of the page.

4. Keyword Research and Effective Keyword Use
Create your website with keywords and key phrases in mind. Research keywords and key phrases you think people might use to find your site. Single words are not always the most effective target, try multi-word phrases that are much more specific to your product/service and you’ll be targeting end users that are much more likely to want what you are offering.
Use the keywords and key phrases you’ve identified effectively throughout your website. Assign each page 2-3 of the keywords you’ve identified and use the keywords throughout all the important elements of the page. Those are,
• Title
• Meta Description
• Meta Keywords
• Heading Elements <H1> <H2> <H3>
• Text
• Alt Tag
• Title Tag
• Links

5. Quality Inbound Links
Having inbound links to your website can be likened to having a vote for the good but there are good links and bad links so therefore votes for the good and votes that are bad. Good links are links from other web pages
that are regarded highly by the search engines and are contextually relevant to the content of your page. Bad links are links from web pages that aren’t regarded highly or potentially banned by search engines and have no relevance to the content of your page.
_________________
SEO Consultant

[riderbabygurl]

Yeah right this is a good guidelines especially to those new in this field like me.. Just be sure your following the right procedure and don't use black hat techniques BTW thanks for sharing shruchi nagar
_________________
Cheap Auto Insurance

[imrankhalid]

Yeah Never look forward for Black Hat techniques If you want To Run Long Your site ... White hat SEO work Slowly but it'll give You better Result After some time , Black hat SEO maybe will be bring you on the Top of the Search engines but after some time you'll lost Those Results
_________________
Family Reunion Resort And Family Retreat

[janicejan]

I couldn't agree more with what you had said, thanks for sharing all those information.... if we are opting for longer term of success then white hat methods are the one for us.
_________________
•online marketing company•

[shephil100]

Article exchanges. You've heard of link exchanges, useless as they generally are. Article exchanges are like link exchanges, only much more useful. You publish someone else's article on the history of pudding pops with a link back to their site. They publish your article on the top ten pudding pop flavors in Viet Nam, with a link back to your site. You both have content. You both get high quality links. (More on high quality links in other tips.)

Titles for links. Links can get titles, too. Not only does this help visually impaired surfers know where you are sending them, but some search engines figure this into their relevancy for a page.
_________________
seo india

[headstone]

Thanks for the reminder about Link Titles. It is often overlooked.
_________________
JT
Discount Headstones

[rayter]

Pretty good summary. I very much agree with you. Building quality links is of utmost importance in having a successful SEO campaign.
_________________
Delta-Larm Sheet Metal Fabricating

[lovely09]

White hat is much preferable to do.Those tips are really helpful especially to the newbies in marketing.
_________________
playmobil 123 / tyre changers / warhammer tau / castors

[Ka-canor]

Great information,..Any ways We have are own different technique thanks.
_________________
online consultation