New Mobile Search Services Debut at AOL
 

Dulles, Virginia - December 3, 2005 - America Online (AOL) has launched new AOL Mobile Search Services that give users access to the AOL Search, Pinpoint Shopping and AOL Yellow Pages services.

The new services can be accessed via a mobile browser at: http://mobile.aolsearch.com . The AOL Mobile Search Services let users search the Internet, comparison shop for products and access local listings from their mobile phones, smartphones and PDAs.

AOL Mobile Search Services play an important role for mobile users by 'right-sizing' the Internet for small mobile screens. The new services use transcoding and content analysis technologies from InfoGin Ltd. to automatically adapt search results and web pages for browser-enabled mobile phones.

Jim Riesenbach, Senior Vice President of AOL Search explained, ''We are committed to providing people everywhere with easy access to the web's full range of information services wherever they may go. AOL Mobile Search services give consumers the power to search or shop for anything they need via web-enabled cell phone, Smartphone or PDA.''

-- The Mobile AOL Search service gives users the ability to search the web using any word or phrase, just as they would on the desktop. It lets users access all web content, not just the WAP-enabled pages accessible through other mobile browsers. Search results are automatically formatted to the user's mobile screen size and links are clickable, making mobile search as actionable and useful as desktop search.

-- Pinpoint Shopping, AOL's comparison shopping search service, gives users a fast and easy way to find and compare features and prices for millions of products from thousands of online merchants. With mobile Pinpoint Shopping, users can compare prices, products and merchant reputations on the fly before they buy, even if they are already in the store.

-- Mobile AOL Yellow Pages gives users the ability to not only search for local listings, but to take immediate action on their search results. With just one click, users can place a call to the local businesses they seek and instantly access a relevant MapQuest map with directions.

The new moblie search service is free of charge, but data service charges may apply to some users.