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blinkx Partners with BBC, CBS, Weather Channel
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San Francisco, California - (Website Hosting Directory) - March 14, 2008 - Search engine, blinkx, has entered into content partnerships with the BBC, CBS and The Weather Channel.
Suranga Chandratillake, Founder and CEO, blinkx noted, ''We're thrilled to be adding this exciting programming to our service. Through these partnerships, we’re able to further our commitment to our users by offering them the most comprehensive index of premium video content on the web today.''
blinkx serves more than 50 million unique visitors every month. blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 220 partners and 18 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.
Conducted on its behalf by Harris Interactive, the survey that blink recently sponsored, was designed to shed light into the interplay between television viewing and Internet usage. According to comScore, nearly 136 million Americans, or 75% of total Internet users, watch online video. Similarly, a July 2007 report from Pew Internet American Life Project entitled Online Video reported that 76% of young adults (age 18-29) consume online video, and that two-thirds of those individuals (67%) then forward those videos on to friends and family.
Many of the early concerns about online video revolved around the web stealing away television viewers. Today's survey results point to the fact that when it comes to TV vs. the web, it's not an either/or proposition - it's both. When it comes to television viewing, the survey showed that more than three in four adults are doing the two-screen tango. Viewers aren't necessarily abandoning their TV in favor of the Web; many are using the web as an accompaniment to their TV viewing. In fact, 78% U.S. adults go online while watching TV, and more than a third of them do so always or often.
One generational consistency revealed in the survey is the difference between a talker and a tper. In general, the older the individual, the more likely that person is to discuss TV content with other individuals in person, i.e., with co-workers, friends or family. These are the talkers. The largest segment of individuals that routinely respond to TV content via face-to-face conversations (60%) was the 35-44 age group. Correspondingly, individuals aged 16-24 are most likely to interact with others online (17%) or read coverage or reviews of TV content online (24%).
Harris Interactive fielded the online survey on behalf of blinkx between February 13 and February 18, 2008 among nationwide cross-sections of 2,471 adults aged 18+ in the United States and 2,228 adults aged 16+ in Great Britain. The Great Britain data were weighted to be representative of the total G.B. adult population on the basis of region, age, sex, education, and income. The U.S. data were weighted to be representative of the total U.S. adult population on the basis of region, age within gender, education, household income, and race/ethnicity. Both sets of data were weighted to be representative of the population of online adults in each country.
Respondents for the survey were selected from among those who have agreed to participate in Harris Interactive surveys. Because the sample is based on those who agreed to be invited to participate in the Harris Interactive online research panel, no estimates of theoretical sampling error can be calculated.
blinkx serves more than 50 million unique visitors every month, with over 220 partners and 18 million hours of indexed video and audio content, including TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches. blinkx is a comprehensive video search engine, having indexed more than 14,000,000 hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx's patented search technologies listen to and see the web, helping users with accuracy of search results. In addition, blinkx powers the video search for many of the world's most frequented sites. blinkx is based in San Francisco and London.
To learn more, please visit: www.blinkx.com.
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