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Fox Interactive Media Inks Agreement with Google
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Mission Viejo, California - (Cheap Web Hosting Directory) - August 8, 2006 - Google, and News Corporation's Fox Interactive Media, have entered into a multi-year search technology and services agreement, whereby Google will be the exclusive search and keyword targeted advertising sales provider for Fox Interactive Media's expansive network of web properties, including MySpace.com.
The integration of Google's services including consistent search navigation across Fox Interactive Media's network of properties is slated to begin in the fourth quarter 2006 and will provide users with access to Google's industry leading search capabilities as well as text and display advertising from its global advertiser base.
The agreement calls for Google to power web, vertical and site specific search for MySpace.com and the majority of Fox Interactive Media properties. Google will be the exclusive provider of text-based advertising and keyword targeted ads through its AdSense program, for inventory on Fox Interactive Media's network. Google will also have a right of first refusal on display advertising sold through third parties on Fox Interactive Media's network. Google will be obligated to make guaranteed minimum revenue share payments to Fox Interactive Media of $900 million based on Fox achieving certain traffic and other commitments. These guaranteed minimum revenue share payments are expected to be made over the period beginning in the first quarter of 2007 and ending in the second quarter of 2010.
Peter Chernin, President and Chief Operating Officer of News Corporation explained, ''Our partnership with Google underscores News Corp's continued evolution to become a powerful force in the digital media marketplace. To have come this far and gained this much momentum in just over a year is truly remarkable. This is an exciting time in our history as a forward thinking media company and this is just the first of many steps we plan to take with Google. We look forward to expanding our relationship into many new areas over years to come.''
Eric Schmidt, Chief Executive Officer of Google added, ''We believe that our innovative technologies will be of real benefit to Fox Interactive Media's growing number of users. MySpace.com is a widely acknowledged leader in user-generated content and incorporating search and advertising furthers our mission of making the world's information universally accessible and useful.''
Ross Levinsohn, President of Fox Interactive Media offered, ''This deal is the next step in our evolution as a significant interactive player. Forming a strategic partnership with one of the most innovative companies in the world to expand our business together, monetize our platforms effectively and leverage our combined scale will provide substantial growth for our businesses.''
Omid Kordestani, Senior Vice President of Global Sales and Business Development at Google added, 'This agreement demonstrates our commitment to bring the same innovation to monetizing user-generated content that we brought to search advertising. We look forward to other opportunities to partner with News Corp. to the benefit of its community.''
In addition to MySpace.com, Fox Interactive Media properties that are expected to benefit from the Google integration, include top ranked online videogame and entertainment site IGN (http://www.ign.com), collegiate and pro sports network Scout.com (http://www.scout.com), site for movie lovers Rottentomatoes.com (http://www.rottentomatoes.com), popular men's lifestyle site AskMen.com (http://www.askmen.com); as well as Gamespy.com (http://www.gamespy.com), Gamespyarcade.com (http://www.gamespyarcade.com), Fileplanet.com (http://www.fileplanet.com), Direct2drive.com (http://www.direct2drive.com), Teamxbox.com (http://www.teamxbox.com), 3dgamers.com (http://www.3dgamers.com), Gamestat.com (http://www.gamestat.com), Cheatscodesguides.com (http://www.cheatcodesguides.com) and Gamermetrics.com (http://www.gamermetrics.com).
A division of News Corp. (NWS and NWS.A), Fox Interactive Media (FIM) is an integrated network of sites offering news on general issues, entertainment, information and self-expression. The company's network includes Internet assets from News Corp., including Foxsports.com (http://www.foxspports.com), Americanidol.com (http://www.americanidol.com) and Fox.com (http://www.fox.com). FIM also owns and operates such category leaders as MySpace.com (http://www.myspace.com), the number one social networking site on the Web; Scout.com (http://www.scout.com), a dynamic collegiate and pro sports network; and IGN Entertainment (http://www.ign.com), a network of leading gaming and entertainment sites including men's lifestyle site AskMen (http://www.askmen.com) and destination for movie-goers Rotten Tomatoes (http://www.rottentomatoes.com), among others.
Google's innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google's targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe, and Asia.
For more information about Google, please visit: www.google.com.
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