What is SEO?
SEO is the process of improving the organic ranking of a website with leading search engines. Professional SEO firms like Submit Express help to improve search engine rankings for their clients by modifying their websites to better reflect what search engines are looking for. Read a more detailed explanation of SEO here.
Overview of SEO Services
Submit Express can increase the search engine rank and site traffic of any company. The expertise offered by its technical and copywriting staff enables Submit Express to successfully meet the needs of companies with complex websites in competitive industries.
Submit Express caters to clients who require an intensive, full-service approach to search engine marketing. As experts in the search engine optimization and marketing industries, the management and employees of Submit Express have a proven track record for crafting effective Internet marketing strategies with measurable, long-term results. Pierre Zarokian, President and CEO of Submit Express, is considered an expert in the world of SEM/SEO. He has been quoted extensively in SEM-related articles in the Wall Street Journal, Los Angeles Times and Forbes.
Submit Express begins all search engine optimization services with a thorough review and analysis of a client's website to identify potential areas of improvement. This free, initial consultation can help to identify problems with dynamic or duplicate content, Flash and session ID numbers, poor-quality back links and any other factors impacting a site's ranking.
Submit Express provides you with a competitive landscape to identify key businesses in your space and which SEO methods will be effective in helping you to gain an advantage.
Our website analysis is a comprehensive overview of your website that provides a snapshot of how it is viewed by search engines. By performing analysis on the following areas, we can develop a strategy to improve areas of your site and help your search engine rankings.
HTML Code Analysis
We will review your HTML coding to ensure that it is properly formatted to be picked up by search engine spiders.
HTML Structure Analysis
Having a well-organized HTML structure makes your website more attractive to search engines.
Website Design Analysis
We can perform an analysis to see if your website design is utilizing tools which make it less than SEO-friendly.
Content Management System Analysis (if available)
We can also analyze content management systems to make sure they comply with SEO best practices.
Using proprietary in-house keyword research tools and several third party tools, Submit Express will analyze the data to find the most relevant keywords with the most traffic for your website. Our research will also tell us which keywords will help to gain rankings quickly. Our research includes:
Keyword Competition Research
Unique, well-written and optimized content is critical to search engine marketing success. Content is what brings your site to the attention of search engine spiders. It also needs to be interesting and useful to hold the attention of human readers and close sales. Submit Express offers a variety of content writing services, including:
Our copywriters craft informative and highly relevant website content for your target audience while maintaining keyword densities and page lengths that satisfy the rules of search engine algorithms.
Our Press Release Writing and Distribution service enhances your company's visibility, creates corporate branding and increases traffic to your website.
We provide fresh, research- and keyword-based articles that promote your business and reach your customers.
Our blog writing service includes timely, business-related and optimized blog posts that engage readers within a targeted demographic.
One of the major factors in SEO is determined by the number of links a website has and the quality of those links. The more links the better, but also the quality and the relevance of the links is very important. For example, a few links from popular sites such as CNN or Wall Street Journal would be more beneficial than a hundred links from smaller sites.
You also need to be careful not to use certain links which are considered low quality by Google, such as directory submission, sponsored ads, blog comments and forum post links.
One of the ways you can get quality links is by doing guest article writing and submit to popular publications and bloggers. This is one of the services we provide. Over the years we have built relationships with many popular bloggers and publications and right away we can get you many quality article posts.
There are several other unique ways that we offer to try and get you quality links. For example, giveaways can generate a lot of interest to your website, hence result in links from various sites and social media. Another example would be to offer scholarships to college students and hence you can get quality links from EDU sites. EDU links are considered very high quality.
Every website and company may require a unique idea to generate quality links. Contact us to see what we can do for you.
Google came out with an algorithm a few years ago called Penguin which penalizes sites that use low quality links such as directory submissions, blog comments, forum posts and sponsored ads. If you have been doing link building or SEO before there is a chance you may have some of these low quality links, so it would be necessary to do a link audit and do some cleanup.
We offer link audit and link removal services and can include it with SEO package or do a stand alone audit. If we find any low quality link, we will contact the site owners to remove them and if they decline, we then submit a Disavow file to Google, which is a process Google offers for removing the low quality links.
Youtube videos can often rank high for many keywords. Search some of your industry keywords and you will for sure notice some Youtube videos in the Top 10 or Top 20. This is a great way to get rankings. If you do not have videos, do not worry, we can create them for you. We will optimize your videos to rank high in Google and get you additional rankings. This will result in additional traffic to your website.
In addition, you would get direct traffic from Youtube itself, which is the second biggest search engine. We also can create and SEO videos on Vimeo and Daily Motion, which also can bring you additional traffic and rankings.
Submit Express can do more than simply promote your message online. Through a combination of sophisticated online public relations services, we can ensure that your message reaches your target audience while achieving your goals of building brand value, enhancing sales and improving your search engine rankings. Submit Express offers the following online public relations services:
An online press release should be accessible to search engines and consumers/journalists. We will develop and distribute search engine-optimized press releases that are timely, interesting and help to increase your online presence.
Social Media Marketing
Drive your brand's message and build relationships through strategic social media marketing. Using the most current social networking applications, Submit Express' social media division team at iClimber will customize a campaign that brings in links for SEO, generates traffic to your site, builds brand value and gets people talking about your business.
Along with submitting the most up-to-date business information to local directories, search engines and review sites, we will optimize your local business listings for geo-focused searches.
Generate natural links to your blog while increasing your online presence. Our social bookmarking services include fresh articles and blogs written by Submit Express copywriters, submissions to more than 200 social media sites, front-page submission listings on leading sites and more.
The experts at Submit Express offer the experience and insight required to manage your account from initial consultation to ongoing tracking and competitor analysis. With established leadership and account management excellence, Submit Express can increase the search engine rank and site traffic of any company.
Monthly Performance/Ranking Report
Measurable, long-term results will be achieved when you entrust your site to Submit Express. We offer various tools that can monitor traffic results and provide trend analysis for judging the overall performance of an SEO campaign. Submit Express' ultimate focus is on maximizing your return on investment.
Dedicated Account Manager
Submit Express offers experienced and dedicated Account Managers — in place of Sales Representatives — working around the clock to exceed our clients' expectations. Account Managers understand the details of your campaign and have the experience and expertise to address all of your questions and concerns throughout the life of your account.