google nofollow tag

Google makes major changes to NOFOLLOW links

By Pierre Zarokian Last week, Google caused ripples in the SEO world after announcing that “nofollow” links would no longer be completely ignored by their ranking algorithm. Instead, the algorithms will treat the nofollow attribute more like a guideline than a hard and fast rule. Since this is the first major change to the nofollow […]

Positive Reviews can be Shared on Google My Business

Article by Pierre Zarokian. A few months ago Google My Business unveiled a new feature that helps business owners share positive customer reviews. The announcement was posted here. GMB will now automatically suggest 4 or 5-star reviews which can be shared as customer testimonials through Google Posts. Businesses that have a GMB profile will receive […]

5 Reasons to Use Google Analytics

Article Provided Herb Kimble. Google Analytics is the most popular website analytics tool, mainly because it is free and a Google product. In 2005 Google bought out another analytics platform called Urchin, renamed it to Google Analytics and made it free. At that time no one expected this and it was a huge welcome news. […]

Recent Changes to Google Instant Search

Article by Pierre Zarokian Several years ago, Google launched a new feature that would display the results of a search as you type them out. Dubbed “Google Instant” the company was delivering a new idea in real-time search. As of today, this feature is effectively removed from Google’s search engine. We’ve got the scoop, so […]

Danny Sullivan Takes New Job at Google

Danny Sullivan, the pioneering mind behind the website Search Engine Watch, and the accompanying Search Engine Strategies conference, has now been hired by Google. Danny sold the Search Engine Watch and Search Engine Strategies brands, and created another site called Search Engine Land. It was only a few weeks ago that Sullivan announced his retirement from SEO, so […]

Project Owl, and Google’s Attempt to Hit Fake News Where it Hurts

Google’s got a big problem, and it’s the same one that’s plaguing Facebook. How do you deal with fake news, when the truth is evolving in real time? A new update from the search engine, codenamed “Project Owl”, aims to try and curb the fake news epidemic. It’s also making some interesting changes to search, […]

Ripoff Report Removed from Google for Several Hours, What Happened?

Written by Pierre Zarokian We stumbled across something quite amazing this morning: RipOffReport appeared to have been completely de-indexed by Google for several hours. We can confirm that at 11 AM pacific standard time, performing a search for “site:ripoffreport.com” or the Ripoff Report brand name returned no results. Although the site has since shown up […]

Veteran Search Marketing Expert Pierre Zarokian to Speak at Pubcon

The world of reputation management is one that isn’t well-defined, and Yelp is one of the primary platforms that businesses are concerned with. Bad Yelp reviews, according to Harvard, have real impact on how consumers perceive a business. Pierre Zarokian, a veteran in the realm of search marketing and the CEO of Submit Express and […]

SUBMIT EXPRESS CEO PIERRE ZAROKIAN DISCUSSES CONTROVERSIAL YELP CASE

Imagine that your business is receiving phone calls from Yelp, unsolicited, trying to sell advertising space. How many times do you have to say “no thank you” until you finally reach the end of your patience? One business wants “no” to mean “no” in every aspect. In a recent interview with Search Engine Journal, Pierre […]

BING ARTICLE BY OUR CEO PIERRE ZAROKIAN PUBLISHED IN SEARCHENGINEWATCH.COM

Our President and CEO Pierre Zarokian recently wrote an article about a possible change in Bing’s policy to remove court-ordered defamatory content from websites. Published by SearchEngineWatch.com on August 23, the article, Bing No Longer Complying with Court-Ordered Defamatory Content Removals?,reveals that several leading internet reputation attorneys claim Bing has changed its policy under the […]